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The Passing Lane Newsletter - July 2011

Page 4: ipd's New Website, VCOA Membership

Orders placed through our website will automatically receive any discount pricing associated with this promotion.
If you call to place your order, please be sure to mention media code "MV" to ensure that the correct sales pricing is applied to your phone order.

Sale pricing valid from Saturday, July 16, 2011 through Friday, September 02, 2011

ipd's New and Improved Website - Try it Now. It's Live!

ipd is all about customer service, and our goal is to be able to provide our customers the best product support possible through all our contact points. Whether you’re flipping through one of our catalogs, browsing our website or calling us on the phone, we want you to have the same rich high quality experience. No matter how you come to us, we want to provide you with detailed information about our products and what they will do for you.

While our current website has been very successful for us, we feel that it does not provide the same level of service that you’ve come to expect from us through our catalogs and over the phone. So, we will be launching a new website in the next 30 days that will allow us to better serve you the ipd way.Sampling of new features:

  • Product filtering based on specific vehicle year, make, model, engine, transmission, body style, etc.
  • Product attribute filtering such as front/rear, left/right, lower/upper, metallic/ceramic, brand, color, size, etc.
  • Clear and concise listings of what vehicles any particular product will fit.
  • Ability for us to attach a wealth of information to individual products: Installation instructions, frequently asked questions, tech-tips, videos, etc.
  • Unlimited product images plus ability for customers to upload their own product images.
  • Clear relationships for related products, accessories and comparable products.
  • “My Garage” feature to allow you to save all your Volvo models and shop for them in a few clicks.
  • Product to Vehicle validation at check-out to ensure you are not buying products that do not fit your Volvo(s).
  • Over 40 years of ipd tech tips, and “how to” articles will now be readily available on line associated with related products and also key word searchable in a database.

We launched the website Monday May 23 and it's up and live so check out here and be sure to check out our video overview of the new site below.

Volvo Club of America Teams Up With ipd

When we read in a recent issue of the Volvo Club of America magazine that the club had a goal to double the membership this year, we immediately thought to ourselves that we could help the club out by offering quick and easy sign up through our website and customer service department. Now you can easily and quickly join VCOA simply by asking one of our staff to add a membership anytime you call in to place an order or by adding a membership to your shopping cart on our website. It’s just that easy! On the ipd website, look for the Membership sign up option under the “Universal Products” category. The Volvo Club of Americas bi-monthly full color publication “Rolling” features helpful tech tips and how to articles on common Volvo issues as well as interesting and inspiring stories on Volvos and the people who drive them. Regional chapter events and reports are also included along with several pages of classified ads for all sorts of things you need!

Check out the details from the clubs brochure below or visit their website at www.vcoa.org/vcoa-web/

The bi-monthly publication is mailed around the 15th of Jan, March, May, July, Sept & Nov! We highly recommend it!

VCOA events are open to all Volvo models and organized by the most passionate Volvo enthusiasts you'll ever meet! They're a lot of fun, so make it a point to attend a meet near you this year.

Volvo Club of America Join the Club! We offer our members the following benefits:

  1. Discounts on parts and service at participating dealers and independent shops around the country.
  2. Six issues of Rolling magazine, our full color publication, featuring news, technical articles, owner profiles and more.
  3. Annual meets, both nationally and locally.
  4. Access to technical forums with a network of experts.
  5. Subscription to our e-newsletter, with the latest updates on events and Volvo-related news.

Over 30 chapters across the U.S. and Canada.

Only $45/year (Canada $50/year. All other countries $75/year)

VCOA Membership USA
VCOA Membership Canada
VCOA Membership International

Sale pricing valid from Saturday, July 16, 2011 through Friday, September 02, 2011

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